Good to great.
Schoolhouse Pictures is an independent horror and genre production company building original, owned IP across film, television, and vertical formats.
Every title starts with a world worth expanding, then gets developed with real commercial discipline: locked scripts, scalable budgets, clear comps, and packaging that removes risk before a partner ever sits down. From proof-of-concept shorts to multimillion-dollar features — over a dozen titles currently in development.
Jason Avalos
Jason Avalos is an above-the-line filmmaker with over 12,000 hours leading on set across film, television, and branded production. Separately, his executive career includes years as Head of Development at Space Age Entertainment and Head of Film & TV at MPC Studios — a development track record built on taking material from good to great.
His genre credits include work behind the scenes on Tragedy Girls, Suitable Flesh (Shudder), Clock (Hulu), Hell Motel (Shudder), Find Your Friends (Shudder), Near Death, and Los Vampiros. His broader career spans work with DreamWorks, Paramount, Quibi, Hoorae Media, Funny or Die, and BuzzFeed.
He is the founder of Schoolhouse Pictures, an independent studio developing original horror and elevated genre entertainment across feature film, television, and vertical formats — original IP, developed with the craft of a filmmaker who has actually run sets, not just pitched from behind a desk.
"Schoolhouse started as a way to get stories made that nobody else was greenlighting. Fifteen years later, it's a horror studio with a slate and a real pipeline from short film to franchise. The roots haven't changed. The ceiling has."
— Jason Avalos
Rachel Mullins
Rachel Ann Mullins, formerly of FOX, is a producer and director whose career spans film, television, documentary, and digital media. With a background rooted in both studio entertainment and independent production, Mullins has developed a reputation for bringing a strong creative point of view to projects from development through completion. Her work is informed by a rare breadth of experience across the industry, giving her an intuitive understanding of story, talent, production, and the collaborative process required to bring ambitious projects to life.
As a producer and director, Mullins is drawn to distinctive voices, compelling characters, and stories with cultural resonance. She directed and produced the feature documentary Shame on You, and served as a producer on The Teleios Act, carrying the Producers Mark (p.g.a.). Her producing experience encompasses development, creative oversight, production, and post-production, with a particular focus on building strong creative teams and guiding projects toward their fullest potential. She continues to develop, produce, and direct film and television projects, working with filmmakers and creative partners to create bold, character-driven work for contemporary audiences.
Danny Juare
Danny Juare is the Web & Digital Product Manager behind Schoolhouse Pictures' entire digital presence. He architected the slate system that powers the studio's project pipeline including the News and Trailers sections. Danny's next project for Schoolhouse will be to introduce the very first Schoolhouse Pictures Classroom. A set of digital courses aimed at filmmakers of every experience level.
Danny is a creative director, web designer, actor, and screenwriter. He also is the founder and editor in chief of SONIQLOOX, an independent music magazine.
Some of our best work starts as someone else's project. Founder Jason Avalos brings two distinct track records to the table: above the line on set — over 12,000 hours leading productions as a director, producer, and actor — and behind the deal, with years as Head of Development at Space Age Entertainment and as Head of Film & TV at MPC Studios. That combination is the studio's edge: the development instinct to find what a project needs, and the on-set fluency to actually deliver it. Taking material from good to great is what we do. Schoolhouse actively partners on co-productions, development, and packaging — if you have a project that needs a sharper edge, we want to see it.
Bringing a project, seeking a co-production partner, or financing genre? Full decks and packaging materials available under NDA.
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